The Allure of Black

Do you remember? A few years ago, most portable devices such as mobile phones and laptops were coloured black and then they changed to colour. Namely, black became classical. However, black has recently been coming back. Let us think about it, one black in other colours. Black is not classical anymore.

A YP-Z5 which is Samsung's MP3 player shows the changed trend in a copy for the advertisement, "The Allure of Black".

Everybody wants to attract attention, so to choose some different thing satisfies everybody easily.

"The sun among inferior lights." Black will be the sun among the normal things.